The twenty-minute question
Most haircuts fail before the first cut, in the ninety seconds nobody thinks to call a consultation.
Inés Varga
18 November 2025
Everything here was written by someone who cuts hair for a living. No trend round-ups, no ten-best lists — just the arguments we keep having in the room, written down.
6 pieces in All.
Most haircuts fail before the first cut, in the ninety seconds nobody thinks to call a consultation.
Inés Varga
18 November 2025
Cuts
7 October 2025
Nobody photographs a fade at week four, which is why so many people book one without understanding what they have agreed to. A fade specialist makes the case for the taper you were probably looking for.
Kofi Adeyemi · 6 min read
Cuts
26 August 2025
Cutting curls wet is faster, tidier and wrong. Our texture specialist explains why she works curl by curl on completely dry hair, and what that changes about the appointment you should be booking.
Mika Oyelaran · 8 min read
Grooming
19 June 2025
A short, unsentimental audit of the bathroom shelf: what earns its place, what is sold on packaging alone, and why the most common styling mistake is simply using far too much of something decent.
Tomas Reinholt · 6 min read
Style
15 April 2025
Most people attempt length by simply not booking anything, then abandon it around month three. An editorial artist maps the actual route from short to long, and where the scissors still have to intervene.
Noor Haddad · 7 min read
Culture
11 February 2025
Number two back and sides. Skin fade plus beard trim. The menu barbershop sells haircuts as SKUs, and the shape of the room follows. A note on why we build the appointment around the head instead.
Inés Varga · 5 min read
The journal is written in rotation by the people on the floor, which is why it disagrees with itself occasionally. We have left the disagreements in.
The five threads
The archive runs back to against the menu, published 2025. Nothing is deleted when we change our minds — we write the correction instead.
Reading about a consultation is one thing. Sitting through one is where it starts being useful.